Our journey to sustainable fashion

A few years ago we realized that clothes are not only an element that decorates our body. We set ourselves the goal of creating a brand whose products will be designed, manufactured, distributed and used in an ethical and environmentally friendly way.

In production, we use only natural materials from Europe, we cooperate with local sewing factories, we use ecological packaging, we minimize waste by giving them a second life. You won't find plastic and polyester or a few new models a week, because we focus on quality, not quantity.

We want to encourage you to make thoughtful purchases and purchase products that will stay with you for years, regardless of changing trends. We want to minimize overproduction, which is why some items are available for pre-order, and if a given product sells out, we encourage you to sign up for the availability notification, which will allow us to estimate the demand.

There is still a lot to be done in the topic of sustainable fashion, also on our part, but we hope that thanks to conscious consumers, the world will change for the better.

Thank you for choosing AURE THE LABEL.